Clarification of News Reports Regarding Steven Richter, President of Media Breakaway, LLC

Westminster, CO - October 20, 2010 - Media Breakaway, LLC, a pioneer in the performance based marketing industry, would like to clarify some recent news regarding three lawsuits that Facebook filed today , relating to violations of their terms and conditions. One of the defendants named in the lawsuit is Steven Richter. We wanted to clarify that the Steven Richter identified in this lawsuit has no relationship with either Scott Richter (CEO of Media Breakaway, LLC) or Steven Richter (President and General Counsel of Media Breakaway, LLC).


Several blogs and other news sources initially posted erroneous reports regarding the identity of the Steven Richter named in the lawsuit, connecting the name to Steven Richter from Media Breakaway. However, those posts and articles have been or are in the process of being retracted and corrected. See this post from www.ThreatPost.com as an example http://threatpost.com/en_us/blogs/corrected-facebook-files-suit-against-spammers-102010).


Media Breakaway, LLC requests that bloggers or other news organization that have published erroneous information regarding this lawsuit on a website or through any other medium, please retract the erroneous information and post a correction, as soon as possible.


If you have any questions regarding this release or Media Breakaway, please contact Steven Richter at +1 303-920-7941.


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About Media Breakaway
Media Breakaway, LLC is an industry leader in advertising and direct-marketing, delivering full-service, results-oriented solutions. affiliate.com, a division of Media Breakaway, LLC, is one of the fastest-growing affiliate networks in the industry, providing its advertisers and affiliates with unparalleled service and support to help them drive sales and revenue.  DataOverdrive, a division of Media Breakaway, LLC, offers List Management Solutions to help clients convert their current lists into a supplemental profit center. Visit www.MediaBreakaway.com, www.affiliate.com or www.DataOverdrive.com for more information.
For further information on Media Breakaway, LLC, please contact:  Tom Wozniak at +1 303-920-7930.